We help startups and tech companies turn good ideas into brands that win customers and funding.
TheGuides©
Branding & Product Design Studio
What it costs, what you get, and when it is worth doing. Written by Elevate Studio©
What a startup brand identity actually costs at the $2K to $8K end of the market, what moves the number, and what you get for it.
GUIDE · FORMATWhat a brand sprint is, what it produces, how it differs from a design sprint and from a traditional agency rebrand, and when it is the wrong format.
GUIDE · BUDGETHow much of a pre-seed or seed budget should go to design, what to buy at each stage, and the order that wastes the least money.
GUIDE · TIMINGThe four moments when brand work pays for itself, the three when it does not, and how to tell which one you are in.
GUIDE · PLATFORMOur actual reasoning for picking Framer, Webflow, WordPress or a custom build — three questions, in order, and the one answer we refuse to give.
GUIDE · COSTWhat you actually pay for when you buy a website, why quotes vary from $500 to $100,000, and what moves the number at the studio end of the market.
GUIDE · COSTWhy UI/UX quotes vary by a factor of ten, what the real unit of work is, and what a startup should expect to pay per flow.
GUIDE · COSTWhat a UX audit costs, what you get for it, what you can do yourself for nothing, and why it is the cheapest useful thing a live product can buy.
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